This is EyeCandy. It’s a home for big industry names, before they’ve become big industry names. These directors make music videos, commercials, short films, social content and everything in between.
The two loves in Sammi’s life, filmmaking and drumming, can be traced back to the same source: her unnatural childhood obsession with Tom Hanks’s directorial debut, That Thing You Do! Inspired, Sammi took custody of the family camcorder from the moment she could reach it off the shelf.
After dipping her toes into the worlds of acting and improv, Sammi started directing comedy music videos. These soon caught the eye of CollegeHumor which led her to directing some fifty CollegeHumor Originals and firmly established her as a comedy directing powerhouse. Fast forward a bit and Sammi’s gone on to direct commercials, TV shows and has her debut feature film ‘Crush’, a queer high school coming-of-age comedy, set to debut on Hulu in early 2022. She still likes to use what little free time she has to drum, build furniture, walk her dog (Cooper, Coops, Coopsicle…), and cook. Her favourite food is avocado and French fries (we presume, and hope, separately.)